Premier League and FA form US alliance with NBA and NFL in bid to combat social media hate following last weekend’s historic social media boycott across sport
- The Premier League took part in a four-day social media boycott last weekend
- England’s top-flight was joined by other sporting and media organisations
- Sportsmail understands the league and FA is forming a trans-Atlantic alliance
- The football groups will team up with forces at NBA and NFL to combat abuse
The FA and Premier League are planning to join forces with the NBA and NFL in the next phase of their fight against social media hate.
Sportsmail has learned that talks have begun with key figures in American sport about forming a trans-Atlantic alliance to combat the scourge of racist abuse online after last weekend’s historic social media boycott.
The FA and several Premier League clubs are also speaking to America technology company Respondology, who have developed software which enables social media abuse to be hidden in real time, meaning that players and other targets of online hate do not see it.
The Premier League and the FA are teaming up with American sports to tackle online abuse
Sportsmail understands England’s football groups will team up with the NBA and NFL
While the abusive posts are invisible they are still recorded by Respondology so the perpetrators can be identified and potentially prosecuted.
In addition to such technological solutions English football’s key stakeholders are convinced that an alliance with the major American sports would give future campaigns greater impact, as the social media profile of stars such as LeBron James dwarfs that of Premier League footballers.
It is believed a coordinated campaign with American bodies would provide global exposure for the issue.
The FA will also continue to pile the pressure on the Government and social media firms to make the necessary changes to eradicate online hate.
The social media profile of LeBron James (above) dwarfs that of Premier League footballers
English football took part in a four-day social media boycott over the bank holiday weekend
The Government have vowed to introduce their long-awaited Online Harms Bill by the end of the year, with the regulations due to be unveiled in the Queen’s Speech on Tuesday. Instagram have launched a tool to prevent users seeing abusive messages.
The perceived success of the boycott has divided opinion in recent days. Many believe the temporary social media ban sent a strong message to abusers and technology firms. However, others within English football are questioning the credibility of the boycott amid concerns its impact has been minimal.
Sportsmail revealed on Thursday how Instagram had to remove and condemn racist abuse directed at England winger Raheem Sterling just 48 hours after the boycott ended.